Direct-to-consumer model Almo has closed its pre-Collection A funding of two million {dollars} led by Inflection Level Ventures together with LetsVenture, AngelList India, and angels from the business. Almo intends to bolster its branding and advertising and marketing efforts together with organising its analysis and improvement (R&D) lab to proceed innovating on sustainable product traces.

In keeping with Abhishek Shah, co-founder and CEO, Almo’s imaginative and prescient is to be the one-stop necessities’ vacation spot for the advanced man, led by product innovation and buyer obsession. “We look ahead to the partnership with IPV on this journey, and we’re simply getting began. We’ve got at all times adopted a lean method to scale with optimistic unit metrics, with this funds infusion we plan to proceed strengthening our staff and model to scale throughout varied on-line marketplaces, although D2C continues to be our major channel which has been an edge in opposition to the normal incumbents. We additionally plan to discover worldwide markets this 12 months by way of Amazon’s International Promoting Propel Accelerator program entry,” he added. 

For Mitesh Shah, co-founder, Inflection Level Ventures, Almo with its clear imaginative and prescient to make premium sustainable males’s important put on is deep-rooted in shopper engagement by way of a digital first method, has an awesome potential to bridge the hole available in the market. “With the rising want and evolving market, IPV goals to increase its experience to strengthen the model’s sustainable and revolutionary Males’s product line. Moreover, IPV seems ahead to scaling its major market and serving to them faucet the worldwide market within the close to future,” Shah said. 

Launched in June 2020 by Abhishek Shah, Muskaan Jain and Chhavi Bhardwaj, Almo is a D2C model within the males’s premium important put on area. The model presents a variety spanning underwear, topwear, loungewear and winter put on. 

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